Silver Cannes Lions 2014
EMOTIONAL STORYTELLER, BABIES & KIDS DIRECTOR
ABOUT
Born in Moscow end of January. Attended three schools: secondary one where she learned the art of life little by little; musical one where she learned to play accordion; and art school where she learned to paint. On top of that she cycled, played soccer and tennis.
Upon graduation from all the schools she studied sound production in a theatre college following which started to work in the Mayakovskiy theatre. In two years time she went to visit a friend and found herself at a shooting. She loved it so much that she quit the theatre and became an assistant director at Mosfilm (the oldest and largest film studio in Russia), later on an administrator, then deputy director of the crew… and finally entered the faculty of journalism of the Moscow State University.
After three years she took a sabbatical leave and started working as first assistant director of advertising commercials.
In 2001 together with her business partner Artyom Vasiliev she founded a production company Metrafilms where she successfully produced TV ads.
Studied for one year in the Schepkin theatre school (Institute), directors’ faculty.
Since 2006 shoots commercials as a director. Works with leading Russian local and chain ad agencies: BBDO Russia, Instinct BBDO, Ogilvy Russia, Amlinsky, Cheil Communication, etc.
Natasha’s core strength are vivid, touching TV spots with unforgettable characters.
In 2010 she gave birth to a little girl.
Official website: http://natashademidova.com
* representation worldwide, excluding CIS countries